Each business listing in our directory has the ability to optimize their listing for search engines. Part of that optimization includes the use of META Tags.

Although some META tags aren’t used as frequently by some search engines, there are still some that use them in their ranking process and they can still be beneficial in the overall ranking of your pages on our site.

Check out a helpful article on the difference between search engines and directories.

META Keywords

This field in the business listing form defines the number of META Keywords you can enter for your business. Each individual business listing page contains unique META tags that help the business listing get found in major search engines. Although some search engines no longer use META tags to help with ranking, there are still those that do, and the way search engines rank pages can change over time. Put it this way, it can’t hurt :)

Meta Keywords are only visible by search engines (customers don’t see them) and are keywords that describe your business offering. They could include your location, any specialty type printing you offer or any markets you cater to specifically.

You can read more about META tags at Search Engine Watch

META Description

This field defines the number of characters you can enter for the META description tag for your business listing. Each individual business listing page contains unique META tags that help the business listing get found in major search engines. Some of the major search engines use the META Description tag as the description of the site listed in its search results. The META Description is only visible by search engines (customers don’t see them) and is a one or two sentence description of your business offering. The sentence should make sense when you read it aloud (not a list of keywords) and concisely describe what specifically your business can offer the customer.

You can read more about META tags at Search Engine Watch